Digital Marketing Specialist
About Your New Employer
- Join a pioneering leader in orthopaedic implant design and manufacturing, with over 40 years serving global medical device companies.
- Be part of an award-winning, innovative team—recent recognition includes the prestigious Innovation in Engineering Award (2025 Irish Engineering Excellence Awards) for the TALOS™ tantalum additive manufacturing platform.
- Experience exceptional growth, international expansion, and the excitement of working in a company investing in people, technology, and a state-of-the-art €18 million facility.
About Your New Job
As the Marketing Executive, you will:
- Develop, execute, and measure our annual marketing plan with leadership, tracking KPIs for brand awareness and sales pipeline growth.
- Conduct market research on opportunities, customers and competitors, and update commercial teams on key findings.
- Manage campaign budgets, oversee purchasing, and secure grants and funding support (e.g. Enterprise Ireland).
- Create compelling brand assets for online and offline channels, such as sales materials, digital campaigns, presentations, videos, case studies and more.
- Manage and monitor social media channels (LinkedIn, Facebook, X), and implement effective SEO/SEM strategies for the website.
- Maintain the marketing customer database (CRM), ensuring integration with digital communications.
- Lead PR/media relations, event management for major trade shows (e.g. OMTEC), and all aspects of launching new products and services through integrated campaigns.
- Enhance internal communications, strengthen customer experience programmes, and host webinars to align the team and position as a thought leader.
What Skills You Need as Digital Marketing Specialist
- Degree in Marketing, Business or related discipline.
- Minimum 2 years’ experience in a marketing role within a technical B2B environment.
- Proficiency with Microsoft Office, Adobe, Google Analytics and Google Ads.
- Eye for design and detail, plus experience in integrated marketing campaigns and social media (especially LinkedIn).
- Proven ability to plan and deliver successful trade show events.
- Excellent communication, organisation and relationship management skills—must be a collaborative team player.
- Agile and proactive—delivers results and seeks to break new ground.
- Eligibility and willingness to travel for business (with suitable visa).
- Desirable: Experience in Medical Devices/Life Sciences, CMS (WordPress), digital content creation (Canva, CapCut, Premiere Pro), and international trade show participation.
What's on Offer
- Competitive salary, commensurate with experience.
- Be part of a fast-growing, internationally-focused company with excellent career development opportunities.
- Work in brand-new facilities, engage in award-winning projects, and benefit from ongoing training and professional growth.
What's Next
Apply now by clicking the “Apply Now" button or call me, Kerry Legh, on 091 455 302 at Sigmar Recruitment. If this job isn’t quite right but you’re interested in similar opportunities, please get in touch—we have permanent, temporary, and contract positions available.