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Marketing Manager

Job description

Looking for an experienced Marketing Manager to work for a Medical Device company based in Sligo.

Key responsibilities:

  • Make the marketing activities efficient, dynamic and cost effective.
  • Work with management to develop effective marketing strategy.
  • Account-Based Marketing – working with sales to strategically market to new business accounts, as well as build advocacy within those accounts.
  • Track marketing performance – tuning analytics to measure and compare the effectiveness of varied marketing activities.
  • Own marketing data as a strategic asset – take responsibility for the data and the analysis
  • Connect marketing to other functions – with process and tech links into sales, talent recruitment and customer care.

Key requirements:

  • Must have a relevant third level qualification.
  • At least 5 years + in similar senior marketing role in similar industry.
  • Strong background in marketing operations and revenue marketing.
  • Extensive experience of working with CRM systems and marketing automation technologies.
  • Highly analytical outlook and data literacy – with a good understanding of marketing activity effectiveness (website performance, paid media, email campaigns etc.) and the ability to make actionable recommendations.
  • Excellent digital skills and understanding of marketing/online technologies. 
  • Excellent communication skills and a collaborative work style across multiple teams.
  • Worked in a business-to-business environment, particularly working with a direct sales team.
  • Strong project management skills with attention to dates, deliverables and budgets.
  • Must be available to travel frequently and internationally.

If you are interested in this Marketing Manager role, please send your resume to mslevin@sigmar.ie or call me on 091 455 300.

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