This leading Medical Device company is looking for an Ecommerce & Digital Marketing Manager who has experience with the North American market for a role which will be based in Galway. You willbe responsible for the development and growth of their multi-brand online business in the North American maket.
Responsible for driving profitable sales and improving overall web performances
Monitoring & reporting on all key metrics on a daily, weekly, monthly and yearly basis; benchmarking to previous periods to constantly learn and improve
Managing the digital marketing budget, with a mix of in-house and agency managed channels, constantly optimizing ROI and finding the right balance between awareness / prospection and sales / retargeting
Working closely with the Ecommerce team to ensure alignment with the overall Ecommerce strategy, while defining the local elements for the North American market and driving the market as a whole
Managing SEO and email marketing channels, with regular newsletters to drive engagement and sales
Managing changes on the websites to support marketing activities
Optimizing the customer journey using various analytical tools
Creating engaging content for our social media channels aligning with the content & social media strategy
Ongoing identification, testing and development of new channel opportunities whilst also drive integration with offline channels
Working closely with key stakeholders across the business ensuring alignment of business goals
Proven experience in, and can demonstrate a good understanding of the North American market
Previous experience in consumer marketing, with a strong understanding of online acquisition channels, delivering revenue growth
Hands on experience managing digital marketing channels with an entrepreneurial approach
A track record of optimising customer experience, online journeys and KPIs from brand awareness through to sales conversion
Highly focused on driving results and a track record of successful project management and delivery
Strong analytical skills and financial acumen
Ability to build relationships, co-operate and collaborate with others across internal teams and external partners
If you are interested in this role, please send your resume to: firstname.lastname@example.org or call me on 091 455 300 for more information.
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