Willlie Walsh and Sigmar Recruitment

Sigmar Lead Ireland Gateway To Europe Trade Mission to London

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Sigmar Recruitment led an Irish delegation of 60 executives from 27 Irish organisations to London last week. The group took part in 3 events which featured over 20 speakers from the world of politics, business and sports. The Ireland Gateway To Europe trip,  to promote Ireland to UK businesses,  happened just a week after British Prime Minister Theresa May triggered Article 50.


Ireland Gateway To Europe 2017  launched with a reception on April 6th at The Goring Hotel. Robert Mac Giolla Phádraig, Sigmar CCO,  moderated a discussion around the relationship between Ireland and Great Britain as it is now and what it is  likely to be through a political, business and cultural lens. The panel included former Taoiseach John Bruton; Willie Walsh CEO, IAG; Bob Casey, CEO of London Irish RFC; and Niamh Breslin from IDA Ireland.

Ireland Gateway To Europe


The next morning the group hosted a Financial Services Breakfast Symposium with 150 guests in The Bloomsbury Hotel to showcase why the world’s best companies choose Ireland as their base for EMEA operations. This was followed by a business lunch hosted at Notre Dame University in London. Speakers included John Bruton; Dan Mulhall, Ambassador of Ireland to Great Britain; Dr. Loretta O’Sullivan, Group Chief Economist at Bank of Ireland; Denis Staunton, London Editor of The Irish Times;  Philip Wood CBE QC (hon), Special Global Counsel, Allen & Overy LLP; and Tad Becchetti, Bank of America. Sigmar CEO, Adrian McGennis moderated the panel discussion on getting the right talent and property in Ireland.


Adrian McGennis, Sigmar


Ireland Gateway To Europe


John Bruton and Willie Walsh were both honoured with an award for their outstanding contribution to International Business at these events.


Ireland Gateway To Europe

Ireland Gateway To Europe

Co-founder, Adrian McGennis said, “as a group our success is based on meeting people and providing information, so we were delighted to travel to London and meet CEOs from the broad financial services sector, many of whom we have strong existing relationships with. If new operations are being set up, we are passionate that Ireland is the best location and this is proven by Ireland’s successful track record and current availability of talent, property and supportive infrastructure.”

“Our speakers and content were very much focused on the considerations/questions that face a company looking to set up a division or operation overseas. We believe that this is the largest private trade mission visiting London and we were delighted with the number and quality of attendees. Indeed the line-up of speakers has been described as the “gold standard” with respect to our target audience.

“We got real engagement with decision makers and certainly that they have more real information on Ireland to be able to base their location decision on.”

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